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Michigan Theater

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More Than A Megaplex

The Michigan, which opened in 1928, carefully walks a fine line between an art film cinema and a megaplex theater. First time visitors will find many of the theater's features familiar, including much of the concession stand food, previews of coming attractions, and the daily showings of different films in multiple auditoriums.

But where the similarities end, the magic begins. At the concession stand, it's not just candy and popcorn. Locally owned Zingerman's serves up baked goods like brownies and cookies. You can cool off with Stucchi's ice cream or a Minute Maid fruit juice.

Contributing to the friendly personality of the theater is Helga's Store, where you can buy theater memberships; discount tickets; CDs of music by theater organist Steven Ball; and items with the Michigan Theater logo (like sweatshirts and coffee cups).

In the theater auditoriums, you'll often hear film introductions by theater Executive Director/CEO Russ Collins, Development Director Laura Gabriel, Director of Sales/Marketing Consultant Drew Waller or other theater staff members. Russ often contributes insightful comments to articles in the local media about the movie theater business in the Ann Arbor area. Russ also recently participated in a panel discussion at the Sundance Film Festival (and contributed an article to the festival newspaper).

Audiences at the Michigan can be lively, thanks in part to the young families and University of Michigan students who attend movies there. At a showing of The Adventures of Robin Hood, the crowd burst into applause at several dramatic entrances of Errol Flynn. For the Marx Brothers' A Night at the Opera, visitors imitated Groucho with fake noses, glasses, and mustaches. At Christmas, everyone is invited to help decorate a Christmas tree in the Grand Foyer (main lobby), which adds to the enjoyment of the many holiday movies shown at the Michigan.

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